In January 2025, the flagship Charlotte Tilbury opened its doors in Covent Garden, London, marking a new chapter for the brand with its largest global retail wonderland to date.
Charlotte Tilbury revolutionised the landscape of beauty by creating iconic skincare, make up, cosmetics and fragrances. Having worked with the brand for over eight years, delivering 22 stores globally, from Shanghai, Hong Kong, Dubai, and Miami and now to London, Zebra’s familiarity with the brand’s ethos, design and values was instrumental in the project’s success.
Charlotte’s Pillow Talk Parlour and Charlotte’s Beauty Boudoir will offer hosting spaces for group masterclasses, influencer and press events, as well as personal celebratory events.
Founder Charlotte Tilbury commented: “This really is the beauty store of the future – it has education, futuristic tech, instagrammable moments, themed worlds and bookable areas! Everyone will walk out of this beauty universe feeling like the most beautiful and confident version of themselves!”